CRM Strategy & Personalization Intern - Hybrid
As a CRM Strategy + Personalization Intern, you will help the team that creates the strategies and assists in the execution of personalized email, text, push and direct mail communications for weekly promotions, sales events, new product launches, customer journeys, and operational/fulfilment events. These communications are pivotal in driving traffic, revenue, and deepening customer relationships with customers. Increasing relevancy through greater personalization and orchestrated content and contact strategies will help Best Buy cut through the digital clutter and continue to thrive.
What you’ll do
- Learn how CRM vehicles support retail business strategy
- Understand CRM vehicle best practices
- Support the execution of CRM Strategies across the shopping lifecycle: Promotional Sales, Product launches, Discovery, and Pre-Post Purchase communications
- Support teams by providing customer and campaign insights
- Analyze CRM communications & vehicles to provide growth insights
- Research and complete competitive analysis
Basic Qualifications
- Must be pursuing bootcamp, certificate, associate or bachelor’s degree from an accredited college or university, graduating between fall 2023 and spring 2026
- Must be eligible to work in the U.S. without company sponsorship, now or in the future, for employment-based work authorization (F-1 students with practical training and candidates requiring H-1Bs, TNs, etc. will not be considered)
- Must be willing to work in the Twin Cities Metropolitan Area in a Hybrid Model (2-3 days in the office)
- Proficient technical skills in Microsoft Office (i.e., Excel, Power Point etc.)
Preferred Qualifications
- Strong critical thinking, analytical and problem-solving skills, including the ability to interpret data/information
- Ability to thrive and generate results in a fast-paced, dynamic atmosphere, and ambiguous environment
- Strong communication skills (written, verbal, presentation, and facilitation) with a genuine curiosity for learning and seeking to understand
Why you’ll love it here
We’re committed to helping our people thrive at work and at home. We offer generous benefits that address your total well-being and provide support as you need it, especially at key moments in your life.
Our benefits include:
- Competitive pay
- Generous employee discount
- Financial savings and retirement resources
- Physical and mental well-being support
About us
As part of the Best Buy team, you’ll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life — in our stores, online and in customers’ homes.
Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We’re committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.™