Marketing Coordinator

At Steffes Group, no two auctions are exactly alike. One week we may be marketing farm equipment and acreage, and the next it could be construction equipment, transportation assets, or an entire business. That variety is a big part of what makes this role interesting.

We’re looking for a Marketing Coordinator to help bring each auction to market. You’ll work closely with our Sales Representatives and marketing team to understand the story behind an auction, who we need to reach, and how we can promote it effectively. From coordinating advertising and creative materials to evaluating results after the auction, you’ll help make sure all the pieces come together. This position is based in West Fargo, ND, supports auctions in Iowa and Kansas, and reports to the Auction Marketing Lead.

What You’ll Do

You’ll take the lead on marketing coordination for your assigned auctions, working directly with Sales Representatives to understand the seller, the assets, the target audience, and the goals for each sale. You’ll keep communication moving, coordinate deadlines and materials, and make sure important decisions and changes are documented along the way. From there, you’ll help determine the best way to promote each auction. That could mean researching the local market, identifying geographic opportunities, coordinating advertising placements, negotiating rates with publishers, or working with our creative team on video, design, and digital campaigns.

You’ll also look at what happens after the marketing goes live. By reviewing auction and marketing performance, you’ll help identify what worked, where we could improve, and how those insights should shape future targeting, budget, and marketing decisions. Throughout the process, you’ll work closely with Sales, creative, and other teams across Steffes to make sure our marketing is consistent, on brand, and moving forward on schedule. You’ll also:

• Coordinate pre- and post-auction conversations to align expectations and capture lessons learned
• Help develop campaigns that promote Steffes across agriculture, construction, oil and gas, and transportation
• Participate in weekly marketing meetings to share updates and brainstorm new approaches
• Stay current on marketing tools, analytics, technology, and industry trends
• Build working knowledge of HubSpot email marketing to help provide campaign support when needed
• Pitch in on marketing-related projects and administrative needs across the team

What We’re Looking For

You don’t need to come in knowing the auction industry inside and out. What matters most is that you’re organized, curious, comfortable working with different people, and able to keep several moving projects on track at once. You’ll be a strong fit if you have:

• At least 2 years of related experience or an equivalent degree
• Strong organization and project coordination skills
• The ability to manage multiple auctions, priorities, and deadlines at the same time
• An analytical mindset and an interest in using performance data to make better marketing decisions
• Strong written and verbal communication skills
• The ability to work independently while collaborating closely with Sales and other departments
• Confidence working in Microsoft 365, including Outlook, Word, Excel, PowerPoint, and Teams
• Strong overall computer skills and the ability to work across multiple platforms
• The ability to stay calm and organized when deadlines are tight and priorities are moving quickly

Why Steffes?

Steffes Group has been bringing buyers and sellers together since 1960. What started with auctions in agriculture has continued to grow into construction, transportation, real estate, business assets, and more. That growth gives our marketing team the opportunity to work on a wide variety of projects, audiences, and industries. If you like seeing a project through from the initial conversation all the way to the results, this is a role where you can see the impact of your work.

This is a full-time position with overtime as needed. Compensation is competitive and based on experience. Our comprehensive benefits package includes medical and dental insurance with 100% company-paid single coverage, family coverage options, PTO, 401(k) with company match, life insurance, FSA, HSA with company match, disability plans, paid volunteer time, an Employee Assistance Program, wellness benefits, and more.

Good marketing gets noticed. Great marketing gets results. Come help us do both.

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance

Work Location: In person